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Adlerkönig

Pale - with a legendary origin

Hs flasche ak
Hs flasche ak

Adlerkönig

Pale - with a legendary origin

The name goes back to a folk hero from our Alpine region, whose real name was Leo Dorn.

First and foremost, he was a daring and fearless mountaineer, completely dedicated to protecting nature. He was also a head huntsman in the service of His Royal Highness Prince Regent Luitpold and feared by all poachers. He was from today's perspective, however also a pioneer in the area of environmental protection and conservation. He demonstrated this as royal huntsman when he successfully fought to reduce the high number of eagles. As a consequence of the fact that the eagles had no natural enemies, they were endangering wildlife populations and the existences of hundreds of cattle farmers, as their newborn animals were defenseless and easy prey for them. By decree, and charter, in 1890 he was appointed to the position of Adlerkönig. His appointment was celebrated like a folk festival with plenty of beer.

Bavarian Pale
Just like Leo Dorn, our Adlerkönig Urtyp Hell is a special representative from the Alps and therefore bears the name of this personality. Harmonizing ingredients result in a perfect full-bodied taste. A beer with strong character, with a subtle hint of hops.

Original wort 11.6° Plato, 4.7 % vol. alcohol

Allgäuer Hüttenbier

Pleasure you usually dream about

Huettenbier
Huettenbier

Allgäuer Hüttenbier

Pleasure you usually dream about

“Auf der Alm, da gibt`s koa Sünd” (Up in the alpine pastures, no sins are commited) as the saying goes in common Allgäu parlance.

But the reality was quite different. Back-breaking work from dawn to dusk. Loneliness and hardship, compared with the usual comfortable village life. True, one or two little peccadillos were surely committed – namely the draughting of an especially palatable and full-bodied beer from the Hirsch brewery that made a hearty snack into an after-work celebration. Today’s Hüttenbier (Alpine Hut Beer) owes its name to this tradition. Pale Lager Beer – palatable, full-bodied, mellow and flavorsome, with an agreeably rounded bitter touch.

Original wort 12.6° Plato, 5.2 % vol. alcohol

Allgäuer Ökobier

It´s all the rage

Oekobier
Oekobier

Allgäuer Ökobier

It´s all the rage

Strange that it’s the romantic Allgäu, of all places, that’s so open to trends and consumer needs.

As can be seen in this organic beer. And demand is expanding steadily. The growth rates of organic products are in the double-digit range, with no end in sight. Naturally this pale Export beer is also brewed by the Purity Edict of 1516. Only the purest Allgäu water and certified organic farming ingredients are used. Pale Export beer. With everything an organic beer must have. It’s palatable, full-bodied, mellow and flavorsome. Agreeably bitter taste.

Organic control point: DE-ÖKO-006

Original wort 12.6° Plato, 5.2 % vol. alcohol

Black Bock – Craft Beer

dark – strong - unfiltered

Black Bock
Black Bock

Black Bock – Craft Beer

dark – strong - unfiltered

Brewed in the style of a double Bock.

5 different malts, including two from England, give the dark color and the aromas of coffee and dark chocolate. The hop variety Polaris gives the beer a slightly fresh aroma of mint and ice candies. Also perfect the graphical labels implementation, in which the crystallized Polaris is reflected in the eyes of the Black Bock.
The creamy foam remains relatively bright despite the dark color of the beer. The full-bodied taste is followed by a strong, slightly oily structure which is not to difficult because of the high fermentation.

Try our first session only limited bottling 2016

Original wort 18.6° Plato, 7.2 % vol. alcohol

Doppel Hirsch Bock Beers

The strong ones with century-old history

H-bock bgl
H-bock bgl

Doppel Hirsch Bock Beers

The strong ones with century-old history

The origin of this beer specialty dates back to the 13th century. It was a luxury product during the Middle Ages and it was exported in an area ranging from North Germany to Italy.

The beer needed to be preserved and this was achieved with a high wort content. In the 17th century, this beer started on its march to success in Bavaria. Italian monks, who founded a monastery in Munich, were only allowed to consume liquid food during lent. Their ingenious solution: they brew Bock beer. This beer was very high in calories and therefore had a welcome filling and fortifying food. As a result, they brewed beer in large quantities, which was then also served to the public in the cellar and garden of the monastery. First as a Dunkles during the winter, and then also as Helles in the spring. Since that time this tradition has not been changed, except that these beer specialties can now be brewed all year with today's technical possibilities.

Pale Bock Beer
The pale variety. Just right for when the first rays of sunshine announce the arrival of springtime. Strong and spicy, yet still light and sweet.

Original wort 16.5° Plato, 6.5 % vol. alcohol

Doppel-Hirsch Bock Beers

The strong ones with a centuries`old history

Hs doppl-haw bgl 1
Hs doppl-haw bgl 1

Doppel-Hirsch Bock Beers

The strong ones with a centuries`old history

The origin of this beer specialty dates back to the 13th century. It was a luxury product during the Middle Ages and it was exported in an area ranging from North Germany to Italy.

The beer needed to be preserved and this was achieved with a high wort content. In the 17th century, this beer started on its march to success in Bavaria. Italian monks, who founded a monastery in Munich, were only allowed to consume liquid food during lent. Their ingenious solution: they brew Bock beer. This beer was very high in calories and therefore had a welcome filling and fortifying food. As a result, they brewed beer in large quantities, which was then also served to the public in the cellar and garden of the monastery. First as a Dunkles during the winter, and then also as Helles in the spring. Since that time this tradition has not been changed, except that these beer specialties can now be brewed all year with today's technical possibilities.

Double Bock Beer
The strong one. The Dark soul with a celebratory spirit. This noble but traditional beer, brewed with at least 75 % dark malt, captivates the palate with its distinctive malty flavour. Full-bodied, mellow and velvety taste, with light hop bitter.

Original wort 18.5° Plato, 7.2 % vol. alcohol

Dunkler Hirsch

Under the sign of the stag

Bgl weizen dkl
Bgl weizen dkl

Dunkler Hirsch

Under the sign of the stag

No huntsman’s tall story, but a tale steeped in legend: the origin of our brand bearing the symbol of the stag. It all began with Weisser Hirsch Weissbier.

In the 16th century this rare white stag, a freak of nature, came from India, via Persia, to Bohemia and now and then to our Allgäu homeland. The aristocracy took pride in surrounding itself with symbols of its privileged status. So the stags were endowed with mystic powers by the princely hunters and said to be holy and inviolable creatures. Anyone who shoots a white stag will die in the same year, superstitious hunters say even today. So our Weisser Hirsch is no freak of nature, but homage to the rare and exceptional. It stands for a rich assortment of flavorful beer specialties brewed entirely in the traditional way.

Dark Wheat Beer
Dark top-fermented wheat beer traditionally brewed and then fermented in the bottle in the age-old fashion with premium yeast. With especially aromatic fragrance and a velvety head.

Original wort 12.6° Plato, 5.2 % vol. alcohol

Festbier

„O`zapft is“

Buegelflasche festbier
Buegelflasche festbier

Festbier

„O`zapft is“

These words ring out across the fairgrounds of Munich´s Theresienwiese in September and mark the start of the largest folk festival in the world.

But the Oktoberfest is now not only celebrated in Munich, today the Oktoberfest is celebrated all around the world from Las Vegas to Beijing in the same way as the Bavarian original. Either as a big event in one of the festival tents or privately with friends. Our original Bavarian Oktober Festival Beer is light and sweet with a spicy tang - exactly the way a festival beer has to taste. That makes this beer not only a good choice at the Oktoberfest, but whenever there is something special to celebrate.

Original wort 13.5° Plato, 5.6 % vol. alcohol

Hirsch-Gold

Good taste wins medals

Goldaw bgl-neu
Goldaw bgl-neu

Hirsch-Gold

Good taste wins medals

Also known as the liquid gold of the Allgäu.

Hirsch-Gold is a pale, bottom-fermented Export beer brewed entirely by an old Allgäu recipe that makes it so popular. Fresh, full-bodied and agreeably aromatic, it’s always a palatable pleasure.

Original wort 12.6° Plato, 5.2 % vol. alcohol

Holzar Beer

Authentic old-time Allgäu-style

Holzar
Holzar

Holzar Beer

Authentic old-time Allgäu-style

Down through the centuries, the Hirschbrauerei has supplied the country folk of the Allgäu – particularly the lumberjacks known as “Holzar” – with a special beer. Darker in color, stronger in taste than today’s beers, and brewed only in winter.

The favorite haunt of these rugged fellows was not only the forest, but the tavern. In their honor, this “liquid bread” was soon given its own name by the populace: “Holzar Bier”. Also a unique feature of that day was the flip-top bottle.

That made it easy to take along the “power potion”, because the opened bottle could not spill. Machines and modern technology have since simplified the heavy labor of the lumberjacks, but we continue to brew their favorite beverage in the grand old tradition.

A tribute to a rugged breed
An original old Allgäu brewing specialty.
Amber colored, bottom-fermented Export beer. Pure, full-bodied, hearty, with a light malt aroma and the taste of dark brewing malt with well-rounded bitter touch.

Original wort 12.6° Plato, 5.2 % vol. alcohol

Weisser Hirsch

Under the sign of the stag

Hirsch weiss bundle
Hirsch weiss bundle

Weisser Hirsch

Under the sign of the stag

No huntsman’s tall story, but a tale steeped in legend: the origin of our brand bearing the symbol of the stag. It all began with Weisser Hirsch Weissbier.

In the 16th century this rare white stag, a freak of nature, came from India, via Persia, to Bohemia and now and then to our Allgäu homeland. The aristocracy took pride in surrounding itself with symbols of its privileged status. So the stags were endowed with mystic powers by the princely hunters and said to be holy and inviolable creatures. Anyone who shoots a white stag will die in the same year, superstitious hunters say even today. So our Weisser Hirsch is no freak of nature, but homage to the rare and exceptional. It stands for a rich assortment of flavorful beer specialties brewed entirely in the traditional way.

Pale Wheat Beer
Pale, top-fermented wheat beer traditionally brewed and then fermented in the bottle in the age-old fashion.
Yeast-clouded with high wheat malt content. Spritzig-mild in flavor, with an agreeably light fruity taste.

Original wort 12.6° Plato, 5.2 % vol. alcohol